About Sterra
At Sterra, we envision a world where homes are elevated by thoughtful design, exceptional quality, and unparalleled service. Founded as a homegrown brand with a deep passion for improving daily living, Sterra transforms ordinary home products into extraordinary essentials that enhance health, convenience, and comfort at home.
Driven by a commitment to excellence, we aim to redefine home wellness by offering products that combine quality, minimalist design, and affordability—ensuring that every customer experiences only the best.
We are unwavering in our commitment to continuously grow, evolve, and learn from our experiences, ensuring that we provide only the best for our customers.
Our Promises
Our Founders
Chris Lim
I founded Sterra to enhance people’s homes with better wellness products. I noticed that many water and air purifiers were unattractive and overpriced, and I wanted to offer simple, affordable, and well-designed alternatives. By providing instant hot and cold water purifiers, we aim to save time and effort, making daily routines more convenient.
I envision Sterra as a brand that offers affordable, high-quality, and aesthetically pleasing products that improve people’s everyday lives. Our goal is to optimize daily living through health and convenience, expanding our reach to global markets.
Strife Lim
As someone passionate about self-improvement, I believe that everyone deserves access to products that enhance their well-being. However, many air purifiers, water purifiers, and massage chairs come with a hefty price tag, making them out of reach for most people. We wanted to change that.
I want to make high-quality home wellness products more accessible and affordable. Through awareness and education, Sterra empowers people to improve their living spaces—because a healthier home leads to a better life. Whether it’s the convenience of clean water, the benefits of purified air, or the relaxation of a massage chair, we’re here to help people become the best version of themselves.